Wake up your audience with messaging that energizes and inspires

Public Relations & Copywriting

First Cup Communications provides luxury fashion, lifestyle, and travel companies the tools to earn unpaid media placements.  We develop press strategies and engaging written materials to help you build brand awareness and gain consumer trust.

 

Services

Copywriting

First Cup Communications uses your brand voice to create original written materials, so your customers know that you are an authentic source of compelling content in your field.  Whether you have a site in place or are starting from scratch, we work with you from start to finish, building out web copy, a calendar of enticing blog posts, and corresponding social posts that bolster your brand image. 

Press Strategy

First Cup Communications develops strategic communications plans that help you gain consumer awareness, build media relationships, and position your brand as an industry leader.  From extensive competitive analysis to developing a pitch calendar and flushing out polished pitches, we can launch your communications strategy or enhance one that is already in place. 

Clients and Employers
behind the cup

Hi, I’m Chelsea

I am a remote Public Relations Consultant and Copywriter specializing in luxury fashion, lifestyle, and travel clients. After a five-year career in New York City working at some of the top luxury fashion companies I found a passion for consulting, helping more clients gain consumer trust through comprehensive press strategies and effective written communication.

My global experience and knowledge of the luxury market translates into thorough press strategies and enticing written materials that help companies build brand awareness. Through my tenure in public relations, I’ve secured unpaid media placements in top tier national magazines, newspapers, television networks, and their online counterparts, as well as trade outlets, blogs, and regional publications. Clients have experienced results including a 200% increase in unpaid media placements, over 600 million media impressions from a single initiative, and more.  For blog posts, email newsletters, press releases, and press pitches, I write in a clear and concise style, with a focus on increased SEO results that drive the right kind of traffic to my clients’ sites.

On a personal level, I spent three years traveling full time, visiting 50 countries to date and counting, before settling down full time in Mexico City, where I’ve been since the beginning of 2020. When I’m not working, you can find me eating tacos in Mexico, cafe hopping in Portugal, wine tasting in South Africa, or diving off a catamaran in Greece.

MORE ABOUT ME

Do you see anything we have in common?
1. Coffee order

Latte con leche de avena

2. University

SMU, DALLAS

3. Exercise of Choice

vinyasa yoga

4. Presently Learning

breathwork facilitation

5. Dream Destination

India

6. Addicted to

 my kindle

7. Current Location

Mexico City, Mexico

8. daily delight

sunrise

9. Currently Reading

the wisdom of yoga, stephen cope

From the blog
Contact

Let’s work together

Intrigued by how First Cup Communications could help your business?  Click the link below to book a free introductory call, or fill out the question form to the right.  Alternatively, follow Chelsea on Instagram (where she realistically spends most of her time).  We look forward to hearing from you!

Email Chelsea Kane at
chelsea [at] first cup communications [dot] com